Aussie B2B wholesale marketplace TradeSquare has launched through Mirakl, a cloud-based e-commerce platform. Online wholesale marketplace TradeSquare provides small and medium businesses with access to more than 100,000 products and services for over 350 wholesale vendors. The products are and services are made available to SMEs at the lowest minimum order quantities and a 60-day interest-free credit period.
About TradeSquare – an Aussie B2B marketplace
Australia-based B2B marketplace TradeSquare was co-founded by Nati Harpaz and Einat Sukenik in April 2020. It is an online wholesale trading platform that provides SMEs direct access to products at wholesale prices. The co-founders and partners are seasoned and experienced Aussie entrepreneurs who thoroughly understand challenges faced by businesses, especially the challenges faced in times of the pandemic. TradeSquare empowers small businesses by allowing them to transact directly via a digital platform that offers them with the right tools and capabilities they require to grow.
Sukenik says their mission is to provide Aussie small businesses the power to get what they need when they need through a simple and single digital platform so they can spend less time getting supplies and much more time serving their customers.
TradeSquare on choosing Mirakl
Cloud hosting of Mirakl along with the support of TradeSquare marketplace signifies part of the Paris-headquartered Software-as-a-Service vendor’s plan to grow its presence in Australia. Sukenik says TradeSquare considered other alternatives, but it was clear that Mirakl was the best choice to deliver on the company’s mission with unmatched expertise and a scalable solution that’ll empower them to grow and their small business customers to flourish.
TradeSquare co-founder Harpaz says they’re building the No. 1 B2B marketplace in Australia and Mirakl is the only partner that’s offering them everything they need to make that happen. Harpaz added that there is no better competitor with better functionality and scalability than that of Mirakl’s technology. The experience and knowledge that Mirakl is equipped with from supporting the top B2B organizations of the world, they are simply the best and only choice for TradeSquare, according to Harpaz.
When the B2B marketplace was just five-months old, the startup successfully raised $2.5 million. The capital raised came through a convertible note funding round as well as a consortium of angel investors. The backers were not named by TradeSquare but the company said all the investors work in the e-commerce sector.