Affiliate Marketing 101: Everything You Need to Know
It’s no secret that ‘word of mouth’ is the best way of advertising and marketing your product. The more people talking about your brand, the more visibility it receives. Hence, when it comes to marketing your business, it is nice to have friends who are...
Analytics and Data Organization, Tableau, Gets Acquired by Empirical Systems
Trending in the latest marketing tech news is data analysis firm being acquired by AI giant Empirical Systems. Artificial intelligence is a concept that has become popular in recent years. As a result, when Tableau came into the market in 2003, the audience did not...
How to Ace the Modern MarTech Scenario
Marketing once upon a time was all about banner ads, in-person events, advertisements through radios, television, by word of mouth or door-to-door. Oh, how the times have changed! The marketing scenario has completely transformed and there are many software and automation tools being developed regularly....
Marketing Automation Software: AWeber
What is it? AWeber is a system, trusted and branded by many professionals and experts as one of the best platforms for email marketing. Its easy-to-use software equipped with automation tools makes it an ideal choice for various entrepreneurs and small businesses. Various features such...
Marketing Automation Software: ActiveCampaign
What is it? ActiveCampaign is perfect for business owners who are looking for an all-in-one solution for email marketing, marketing automation, and sales CRM automation. With this powerful combination, you will be able to create automated marketing and sales processes that can grow your customers,...
Everything You Need to Know about Online Acceleration
Introduction There are hundreds of blogs out there about identifying and understanding your target audience. At this point, marketers are so familiar with their buyer personas, that they are able to even channel them. But is that enough? You have a deep understanding of your...
Whitelist of websites based on Block-Chain Launched by MetaX
Trending the latest marketing tech news is Santa Monica, California-based MetaX. This company has created a blockchain-based platform for applications geared toward solving some of digital advertising’s problems. In June of last year, it launched adChain, an open protocol to provide a permanent record of ad transactions. In...
Mastering Your Content Marketing Strategy in 2018
Introduction Today, the way businesses interact with their customers has transformed. Thanks to the ever-evolving digital marketing trends, businesses have started showing their customer who they are, rather than just telling them. Simply advertising messages is no longer an effective strategy for marketers. As of...
Study Says Almost Half of Millennial and Gen Xers Don’t Watch Any Traditional TV
According to a new study by Omnicom Media Group, nearly half of adults 22-45 years of age do not watch any content on traditional TV platforms. However, this does not mean that this 47% is not watching content or ads at all. They are just...
Top 5 Tech Marketing Trends to Watch in 2018
Over the years, various trends have emerged and have had a huge impact on how marketing companies operate, collaborate, communicate and operate. As technology has become a huge part of our lives, it has shaped the market and the consumers too. So, what are the...
