
Prerna Mahtani
Prerna Mahtani has been a content writer for over 8 years. She began her content career with a digital marketing agency in Pune, India. She has extensive knowledge and has written on a wide range of issues throughout her career. She focuses on business-to-business content in technology, communication, and management.
Prerna earned her Bachelors in Mass Media from Wigan & Leigh College of Mass Media and Business Management in 2015. Shortly after graduating, she began her professional career as a content writer and social media analyst for a well-known digital marketing firm. After bouncing around from agency to agency, she ultimately found her feet as a Content Leader and, eventually, Project Manager in an international organization. When she isn't working at her day job, Prerna indulges her creative side by submitting content to a variety of platforms.
Along with writing content Prerna provides management and training services. She specializes in Strategy, Project Management, and Communication. She’s a firm believer in the famous Rollo May quote, “Communication leads to community, that is, to understanding, intimacy and mutual valuing.”
An avid fiction reader and movie lover, Prerna’s passion for technology was inspired by the pages of Ender’s Game and the overwhelming and grand scenes from Tomorrowland. AI, machine learning, the internet-of-things are some of the topics that Prerna finds most interesting.
Along with writing about these topics, Prerna loves learning about CGI in movie making and how various scenes were shot by binge-watching YouTube videos. If she isn’t writing or reading the most popular fiction novel, you’ll find Prerna watching the latest fantasy or sci-fi movie (or The Big Bang Theory for the 100th time), or playing with her 2-year-old doggo.
You can find Prerna on LinkedIn here and on Instagram @prerna_mahtani.
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How Does PepsiCo Retain Talent?
Prerna Mahtani,
8 years ago
2 min read
To retain talent, the beverages and snack major PepsiCo India has introduced the location-free work arrangement. This arrangement is to create opportunities for those that would otherwise be held back due to mobility constraints. This company has come up with new agnostic roles, wherein employees...
New Patent Application by Apple to Use Blockchain for Creating Timestamps
Prerna Mahtani,
8 years ago
2 min read
Apple has recently submitted a new patent application that uses Blockchain within a prospective system for creating and verifying timestamps. Based on the public application to US Patent and Trademark Office on Thursday where Blockchain technology was used to certify timestamps as a program combined with Public Key Infrastructure (PKI)...
HTC’s Vive X program invests in a brain control startup
Prerna Mahtani,
8 years ago
2 min read
HTC is continuing its quest to fund promising VR startups, and its latest batch includes a few pushing the boundaries of what’s possible in virtual spaces. The Vive X program is backing 26 companies that include Neurable, the company building a brain control system for the Vive...
RBS’s NatWest Brand Introduces Innovative Robo-Adviser
Prerna Mahtani,
8 years ago
2 min read
Royal Bank of Scotland (RBS) has officially applied the latest artificial intelligence-led technology to its wealth-management operations, as the state-backed lender is trying to gain an edge over rivals in the UK banking sector. RBS will run the newly launched robo-adviser service under its NatWest...
Toronto HR Company Raises $7 Million to Improve Hiring Software
Prerna Mahtani,
8 years ago
2 min read
As per the latest HR news, ClearFit, a company from Toronto announced the closure of their $7 million Series A round to improve their candidate automated hiring software and algorithms. The financing is being managed by Boston’s GrandBanks Capital along with Relay Ventures. The company’s...
Tencent – the First Chinese Firm Valued at $500 Billion
Prerna Mahtani,
8 years ago
2 min read
As per the latest tech related news, Tencent, a popular Chinese tech firm, becomes the first company from this part of the world to get valued at more than $500 billion. The company is about 19 years old and is listed on the Hong Stock...
Google Unveils AI Needs No Human Teacher
Prerna Mahtani,
8 years ago
2 min read
Last year, Lee Sedol, considered one of the world’s best players of Go, lost a match to a computer program by four games to one in Seoul. This program is called AlphaGo and created by Google’s AI subsidiary DeepMind. It was a big event in...
AI Security: Is Your Password Truly Safe?
Prerna Mahtani,
8 years ago
3 min read
The latest AI news last week revolved around the credit reporting agency Equifax’s announcement that malicious hackers had leaked the personal information of 143 million people in their system. That’s a reason for concern, of course, but if a hacker wants to access your online...
Russia prevents ‘domino effect’ in its banking sector – but threat still lingers
Prerna Mahtani,
8 years ago
2 min read
Russia’s banking sectors is currently the trend in the financial news today. Russia’s central bank has been forced to rescue two major lenders in less than a month, intensifying concerns among global investors that a systemic banking crisis could be in the offing. The Russian...
Technology breakthrough: AI can identify dementia a decade early
Prerna Mahtani,
8 years ago
2 min read
Researchers have created a complex algorithm that analyses MRI scans and notes structural changes to the brain caused by the disease, with accuracy of more than 80 per cent.AI algorithms can make predictions without being explicitly programmed so can learn to spot tell-tale signs of...