According to the latest HR news, McDonald’s announced a new initiative where the fast-food chain is starting the “Apply Thru,” option. Keep reading to find out more about this job opening.
How will Alexa and Google Assistant help?
Owners of Amazon Alexa or Google Assistant devices can generate job applications using standard “Alexa” and “Ok Google” voice commands. The company is seeing this as a way to give young people more alternatives to start entry-level careers at one of its restaurants. And that stretches to artificial intelligence-powered digital voice assistants.
How can you use these voice assistants to apply?
You can’t complete the application process using Alexa or Google Assistant. After starting the experience via Alexa or the Google Assistant, all you will need to do is answer some basic questions out loud. You will get a text, following your responses to these questions, with a link to finish the application process online.
So if using a computer or your phone to apply to a job at McDonald’s was too much of a difficulty, getting the ball rolling with a hands-free voice application may do the trick.
McDonald’s X AI
This initiative is part of a developing series of tech-adjacent efforts McDonald’s has done over the last few years. The company has strived over the last decade with the rise of fast-casual chains.
Also, healthier eating and dieting trends and changes in dining culture have occurred in less late-night drive-thru runs and more mobile app ordering. In response, McDonald’s has adopted the bold future coalition of AI, automation, and on-demand delivery.
It’s also yet working with the sentimental idea that a McDonald’s gig can be a fun, entry-level affair for young people. And it is not the kind of job that looks ready to be replaced by the very software and robotics progress the company is backing the future of its business on.
Meantime, the original, tech-infused drivers of its business proceed to be on its shift to provide on-demand delivery and its turn into full-scale automation. McDonald’s is presently testing out even more exciting steps, like real robots in the kitchen and voice-activated drive-thru operations.
The company has also made plenty of acquisitions this year, including a $300 million deal for an Israel-based AI startup Dynamic Yield. This is to bring more AI improvements and personalization to its drive-thru experience.
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