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LittleBits Acquired By Sphero
Sphero and littleBits have long been part of the same niche of entertaining STEM toys. And, soon they will be the same company. Sphero announced on Friday morning that they had plans to buy the New York-based electronic building block company. Their Story Founded back in...
The Difference Between SEO and ASO: A Comparative Study
Introduction It’s 2019, and by now, every individual who wants to grow in the digital space knows what Search Engine Optimisation (SEO) is. If you are someone who is just starting out and wants to learn more about this particular term, iTMunch is here to...
Domino’s Innovates with E-Bike Delivery Service
In an attempt to compete with apps like DoorDash, GrubHub & UberEats, Domino’s will now use electronic bikes for pizza delivery. In collaboration with Rad Power Bikes, the pizza company hopes to become more economical with this move. In an announcement, the company informed that...
Slack Launches New Features for Admins
With the increasing competition, Slack has been striving to improve its product, especially for bigger companies. This trend started with the platform releasing an update that provided customers increases security just a couple of weeks ago. The company is back with a whole list of...
Optimove Transforming Marketing Tech With Data Analytics & Machine Learning
Marketing and technology are becoming increasingly connected. This is one of the main reasons why it is essential for marketers to become conscious of the software they choose. The goal of marketing technologies is to improve internal collaboration, measure the impact of marketing activities and reach...
Content Marketing Trends 2019: Shaping the Future of Engagement
Introduction The very popular phrase “Content is the King” is not a just a phrase anymore. It has become the reality of the digital marketing landscape. It has become an extremely important entity for any brand to make a name of its own in the market....
The Boom of Influencer Marketing in Today’s World
Influencer marketing is all the rage in today’s digital world. It is seen as a viable method of connecting with your company’s target audience. It is different from social media marketing or content marketing, but that does not mean it is going to replace them, because...
The Impact of Thought Leadership on Marketing Strategies
Becoming a thought leader as a company will not only put you as a pioneer in your industry but also bring a large number of benefits for your brand. But to be able to do this, one needs to understand what thought leadership is in...
Marketing Automation Optimization and Strategies
What Is Marketing Automation? Marketing automation is the replacement of all repetitive manual marketing processes and tasks. This is done by using solutions that are automation, especially when it comes to email marketing. It nurtures sales prospects by creating personalized content. This content designed to...
Managing Data and Optimizing Marketing Using Multiplatform Data Architecture
What is Multiplatform Data Architecture? A “multiplatform data architecture” (MDA) is created when diverse tools, technologies, platforms, and data sets are integrated. Mulitplatfrom data architectures are not a new concept. They emerged with the earliest client or server implementations. The new aspecct is that they...
