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Email Marketing vs. Social Media: Which is Better for Your Business?
A study by WeAreSocial states that there are 4.39 billion internet users across the globe. This means more than half of the world’s population is online. So, it is no surprise that marketers use this medium to grow and engage with their target audience. While...
Social Media Trends 2020: What’s Shaping the Future of Social?
Introduction Saying that most people spend a good part of their days on social media would not be an exaggeration. Not in today’s world. Social media has become an integral part of people’s lives and daily routines. Some are addicted to it so much that...
Salesforce involves an integrated order management system to its arsenal
Salesforce surely has a bunch of tools spanning the sales, service, and marketing categories. Though until today, when it launched Lightning Order Management, it needed an integration layer that enabled companies to work across these systems to handle orders seamlessly. Luke Ball, the VP of...
Target is all set to power Toys “R” Us’s online sales
According to the latest tech news, Toys “R” Us is again back online, all thanks to a new agreement with Target. Tru Kids, the parent company that obtained the old-fashioned toy chain following its bankruptcy. Scroll down to learn more about this marketing news. The...
Podcast Growth Hacks: Mastering Listener Engagement
Introduction From the multiple channels available to mass marketers, acquiring customers through a podcast is often underestimated. Brands like Dollar Shave Club, Squarespace, and ZipRecruiter have used podcast advertising for user acquisition for years. However, it is still a channel that operates under the radar....
Fujifilm’s X-Pro3: Capturing the Heart of Film Photographers
Fujifilm is teasing its upcoming X-Pro3, the replacement to its popular digital rangefinder mirrorless camera after its official introduction on October 23rd. While its X Summit event was going on September 20th, 2019, the company showed off the X-Pro3 in specific images. They were showing...
Spotify’s New Features for Family Plan Subscribers Unveiled
To give parents more control over the listening habits of their children, Spotify is adding new features to its Family Plan subscriptions. Starting in Ireland, and soon in other countries where the plan is offered, parents will be able to set the Explicit Content Filter...
10 Strategies to Reduce Email Unsubscription Rates
There are a lot of ways to promote your products and services online. You can employ social media marketing, search engine optimization, video marketing, and a host of other methods. Yet, marketers believe that email marketing remains unsurpassed in its effectiveness. Why Does Email Marketing...
Smart Ovens Transform Cooking: Overnight Preheat at 400 Degrees
Introduction Around three smart June Ovens turned on themselves in the middle of the night and preheated up to 400oF or higher. The owners of the ovens are not sure why did this happen. However, June states that the user is at fault. The company...
LittleBits Acquired By Sphero
Sphero and littleBits have long been part of the same niche of entertaining STEM toys. And, soon they will be the same company. Sphero announced on Friday morning that they had plans to buy the New York-based electronic building block company. Their Story Founded back in...
