Prerna Mahtani
Prerna Mahtani has been a content writer for over 8 years. She began her content career with a digital marketing agency in Pune, India. She has extensive knowledge and has written on a wide range of issues throughout her career. She focuses on business-to-business content in technology, communication, and management.
Prerna earned her Bachelors in Mass Media from Wigan & Leigh College of Mass Media and Business Management in 2015. Shortly after graduating, she began her professional career as a content writer and social media analyst for a well-known digital marketing firm. After bouncing around from agency to agency, she ultimately found her feet as a Content Leader and, eventually, Project Manager in an international organization. When she isn't working at her day job, Prerna indulges her creative side by submitting content to a variety of platforms.
Along with writing content Prerna provides management and training services. She specializes in Strategy, Project Management, and Communication. She’s a firm believer in the famous Rollo May quote, “Communication leads to community, that is, to understanding, intimacy and mutual valuing.”
An avid fiction reader and movie lover, Prerna’s passion for technology was inspired by the pages of Ender’s Game and the overwhelming and grand scenes from Tomorrowland. AI, machine learning, the internet-of-things are some of the topics that Prerna finds most interesting.
Along with writing about these topics, Prerna loves learning about CGI in movie making and how various scenes were shot by binge-watching YouTube videos. If she isn’t writing or reading the most popular fiction novel, you’ll find Prerna watching the latest fantasy or sci-fi movie (or The Big Bang Theory for the 100th time), or playing with her 2-year-old doggo.
You can find Prerna on LinkedIn here and on Instagram @prerna_mahtani.
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Yelp Allows Users To Personalize Their Homepage
Prerna Mahtani,
6 years ago
2 min read
This morning Yelp announced that they will allow their users to customize their search results and homepage based on their personal choices. In other words, if you are a vegetarian or a parent who usually looks for kid-friendly restaurants, you will not have to retype...
VoiceOps to Raise $9M To Help Train Call Center Reps
Prerna Mahtani,
6 years ago
2 min read
In an era where the industry seems to bet that AI will be replacing most of the human jobs, there is one startup which is striving to use this same technology to empower the jobs it is attached to displace. VoiceOps, a San Francisco-based startup,...
John Donovan, AT&T’s CEO of Communications, To Retire In October
Prerna Mahtani,
6 years ago
2 min read
John Donovan, the CEO of AT&T Communications, had announced today that he plans to retire with effect from October 1, 2019. Donovan, for the past two years, has led AT&T’s largest business unit, which provides services to 100 million mobile, broadband and pay-TV customers in the U.S....
Spotify’s New Features for Family Plan Subscribers Unveiled
Prerna Mahtani,
6 years ago
2 min read
To give parents more control over the listening habits of their children, Spotify is adding new features to its Family Plan subscriptions. Starting in Ireland, and soon in other countries where the plan is offered, parents will be able to set the Explicit Content Filter...
MIT’s Self-Directed Boat Robots Shapeshift To Form New Structures
Prerna Mahtani,
6 years ago
2 min read
MIT’s work continues developing the fully autonomous robot boats called the “roboats”. The new trick is allowing them to change configurations and reassemble with one another to form a variety of new structures. This allows them to carry out primary navigation, and also to bolt...
Microsoft Gives An Extra Year Of Free Security Updates To Selected Customers
Prerna Mahtani,
6 years ago
2 min read
In the next four months, Windows 7 will reach end-of-life and will no longer receive security updates. That is going to be a big problem for some companies that still run the decade-old operating system. Starting from January 14, 2020, the Windows 7 computers will...
Hulu Remodels Its Mobile App For Better Use
Prerna Mahtani,
6 years ago
2 min read
At the CES event held this year, Hulu announced their plans to try an updated version of its user interface, Lineup. This update aims to avoid confusing landing page designs. The company said it was thinking about both a “Hulu Picks” option or an “Unwatched...
Double Launched New Telepresence Robot – Double 3
Prerna Mahtani,
6 years ago
2 min read
Double’s robot first got massive media attention when The Verge reporter, James Vincent, tried out the company’s first telepresence robot in 2015. Vincent has rolled around The Verge’s New York office while being physically located in London. He defined the experience like playing the game...
Baze, Startup For Blood Testing At Home, Raises $6 Mn.
Prerna Mahtani,
6 years ago
2 min read
As of now, the venture world is cautious of different blood testing startups which offer health data from just a few drops of blood. However, did Baze get lucky? Even though there is no update about exactly how many people have tried out Baze just...
BBC Is Creating A Voice Assistant, Code-Named ‘Beeb’
Prerna Mahtani,
7 years ago
2 min read
The BBC, aka the British Broadcasting Corporation, aka the Beeb, aka Auntie, is rolling into the voice assistant game. The Guardian reported that the plan to launch Alexa’s rival, which has been named “Beeb,” will be light on features. This is because the Corp’s relatively...


