Email Marketing vs. Social Media: Which is Better for Your Business?
A study by WeAreSocial states that there are 4.39 billion internet users across the globe. This means more than half of the world’s population is online. So, it is no surprise that marketers use this medium to grow and engage with their target audience. While...
Social Media Trends 2020: What’s Shaping the Future of Social?
Introduction Saying that most people spend a good part of their days on social media would not be an exaggeration. Not in today’s world. Social media has become an integral part of people’s lives and daily routines. Some are addicted to it so much that...
Everything you need to know about Cybersecurity
Did you know that a report published by the University of Maryland hackers attached every 39 seconds, on average 2,244 times a day? What’s more, the average cost of a data breach is $3.92 million as of 2019, according to security intelligence. With the increase...
Google’s Fitbit VS Apple’s iWatch: Which One Should You Buy?
Introduction Both Apple and FitBit have made their name in the smart wearables industry, with Apple ruling smartwatches, while Fitbit rules the activity trackers industry. However, both the companies have created a new niche where they both competing with each other as Apple has started...
AI and IoT: Exploring Their Unique Roles and Differences
Introduction Ever since the technology was introduced to mankind, it has evolved and come a long way. Right from telephones to cars, computers to laptops, and industrial machines to artificial intelligence the progress is evident and the future has a large scope. If you have...
How AI Is Transforming Social Media Marketing?
Today, there are more than 3 billion people logging onto social media accounts globally. This means approximately half of the world’s population spends a significant part on their phone sharing a photo from their recent vacation or updating a status. As the use of social...
How Close Are We To A Driverless Future
Introduction In only a few years, autonomous or self driving cars have gone from science fiction fantasy to reality. It may seem like the technology for self driving cars emerged overnight but the path to self driving technology has been a long one. Here are...
Y Combinator Startups: Everything You Need to Know
Y Combinator is a company responsible for creating an entirely new model to fund early stage startups. They invest a small sum of money two times a year in a large number of startups. To explain it shortly, the selected startups then relocate to Silicon...
The Need for Climate Tech
For many years now, human beings are solely responsible for bringing about climatic changes. These climatic changes are responsible for global warming. All these factors are adversely affecting our planet and in this technological era, it is high time we rope in technology for altering...
How to Build A Successful D2C Startup
D2C is a brand new concept in the era of internet that has stirred up the retail scenario. It has become a hot new trend, and everyone wants to implement it in their business model successfully. The Direct-to-Consumers route involves eliminating the middleman out of...
