American Airlines’ Innovative Geofence for Moving Objects
In the latest marketing news, American Airlines has teamed up with MediaCom to utilise geofencing technology on a moving object for the first time. The airline wanted the campaign to drive awareness of its product and network offering from London. Working with taxi-advertising specialists Ubiquitous,...
E-tailing’s Challenge: Missing the Human Touch
In the latest marketing news, last year the IMRG reported that UK consumers spent a huge £133 billion online – £18 billion more than 2015; growth that is in part fuelled by the 47% year-on-year increase in sales made on smartphones. With figures set to...
Lack of EU employees in the Food and Drink Industry
Businesses in the food and drink sector fear Brexit could strip out crucial workers from the supply chain, potentially leading to higher practices and a lack of stock on supermarket shelves, according to a survey released by the British Retail Consortium (BRC). The industry has...
Biggest Competitor of Uber, Celebrating the Ban by Offering Massive Discounts in UK
In the latest business finance news, Uber was recently banned in the UK. The Transport for London (TFL) stated that the ride-hailing app was not proper and fit to hold a London private hire operator license. This decision was made on the grounds of public...
Facebook Can’t Hide Behind Its Algorithms
According to the latest IT news, initially, the company admitted a “fail”, when its advertising algorithm did not forbid the targeting of anti-Semitic users. Later, Mark Zuckerberg said that he was going to hand over details of more than 3000 advertisements, which were brought by...
“Innovation at Manchester: Scientists Create World’s First Molecular Robot”
The current AI news is a happy one as the world’s first ‘molecular robot’ is capable of performing basic tasks including building other molecules.The tiny robots, which are a millionth of a millimetre in size, can be programmed to move and build molecular cargo, using...
Cadbury Workers Receive a 3.2% Pay Rise: A Sweet Deal
The latest HR news shows that workers at three Cadbury sites have secured a new pay deal which trade unionists say will counter inflation. About 1,300 workers will benefit from the two-year agreement which trade union Unite said also included a big uplift in maternity...
The Journey Ends For Rolling Stone, As Another One Starts
Surprising and shocking news today – Rolling Stone has put itself up for sale! Yes, you heard it right. Jann Wenner, the co-founder of Rolling Stone is putting his majority stake in the company for sale. By this action, the magazine business, which has been...
“Wisconsin Tech Company Installs Microchips in Employees: A Futuristic Approach”
According to the latest tech news, employees of the Wisconsin, an American company, are expected to get microchip implants.A Wisconsin-based modern vending company, Three Square Market (32M), which outfits break rooms with “micro markets”, announced that it will soon start offering voluntary implants. These implants...
Transform Your Photos: Google’s Guide to Exciting Imagery
In the latest AI related news, Google is using artificial intelligence to analyse your photos and identify any boring ones you might not want to see.The company has just rolled out an update to its Photos app, which now suggests which of your pictures you...
