iTMunch is your primary source portal for exploring the world of marketing that includes the latest market trends, technology in marketing, etc. Keep reading iTMunch for the latest advancements about the current market!
TikTok, YouTube & Reddit: The New Frontiers of Search Marketing
Introduction For years, Google dominated how people found information online. But in 2025, thatā€™s no longer the full picture. Platforms like TikTok, YouTube, and Reddit are becoming go-to search engines for millionsā€”especially Gen Z and younger millennials. According to a Google exec, nearly 40% of...
How Red Bull Uses Brand Storytelling and Martech to Fuel Engagement
Introduction When most brands market a product, they sell its features. But Red Bull isnā€™t just selling an energy drinkā€”itā€™s selling a lifestyle. Through high-octane storytelling and a smart martech stack, Red Bull has built one of the most iconic brand identities in modern marketing....
McDonaldā€™s Martech Strategy: How the Golden Arches Went Digital
Introduction Once known only for its burgers and fries, McDonaldā€™s has rapidly transformed into one of the most digitally advanced QSR (quick-service restaurant) brands in the world. Behind the counter is a sophisticated Martech strategy driving real-time personalization, data analytics, and automationā€”making every customer interaction...
What Is RevOps? The Tech Stack Behind Aligned Revenue Teams
Introduction Revenue growth is no longer just about generating leads or closing dealsā€”itā€™s about seamless alignment across your entire go-to-market team. Enter Revenue Operations (RevOps), one of the fastest-growing business functions in 2025. If your sales, marketing, and customer success teams are still operating in...
What Is MarTech? A Beginnerā€™s Guide for 2025
Introduction The marketing world is evolving at breakneck speedā€”and technology is steering the wheel. If youā€™ve heard the term MarTech tossed around in meetings or LinkedIn posts and wondered what it actually means, you’re not alone. In this beginnerā€™s guide for 2025, weā€™ll break down...
The Future of B2B Whitepapers: From Static PDFs to Smart Content Engines
Introduction In B2B marketing, whitepapers have long served as trusted tools to educate buyers, build authority, and generate leads. But the traditional whitepaperā€”usually a static PDFā€”is rapidly losing its edge in an environment where buyers demand personalization, speed, and interactivity. So, whatā€™s next? Letā€™s explore...
How Martech is Revolutionizing Food Marketing
Introduction The intersection of marketing technology (martech) and the food industry is redefining how brands attract, engage, and retain customers. As consumer expectations shift and competition intensifies, food marketing for martech has become essential for businesses aiming to stay relevant and profitable. In this blog,...
7 Proven SaaS Marketing Strategies to Scale Your Business
Introduction SaaS marketing isnā€™t just about promoting softwareā€”itā€™s about creating a seamless path for users to discover, trust, and subscribe to your product. In a highly competitive digital landscape, deploying the right strategies can mean the difference between stagnation and sustainable growth. In this guide,...
Amul Enters Europe: Partners with Spainā€™s COVAP for Global Expansion
Introduction In a strategic move set to redefine global dairy trade, Indiaā€™s largest milk brand Amul has announced its official entry into the European market. Partnering with COVAP (Cooperativa Ganadera del Valle de los Pedroches), a respected Spanish dairy cooperative, Amul is now ready to...
Whatā€™s Next? 7 Game-Changing Digital Marketing Trends for 2025
Introduction The world of marketing is changing fast. As we step into 2025, the rules of digital engagement are being rewritten by artificial intelligence, privacy regulations, and shifting user behaviors. To stay relevant, digital marketers in 2025 must adapt to this fast-moving landscape with strategic...
