Vansh Banthia
I’m a new-age marketing enthusiast who loves turning ideas into impactful stories. Content writing is where my creativity feels at home—whether I’m breaking down trends, exploring fresh perspectives, or crafting narratives that connect. My goal is to bring clarity, inspiration, and a modern marketing lens to every blog I write.
From Download to Deal: Nurturing Whitepaper Leads with Email Marketing
Vansh Banthia,
2 months ago
4 min read
A whitepaper is one of the most powerful lead magnets in the B2B marketing arsenal. It signals a high degree of interest from a prospect—they are willing to trade valuable contact information for in-depth knowledge. However, the journey doesn’t end when the download button is...
Combining Programmatic Ads and Email Campaigns: A Winning Formula for B2B Lead Acceleration
Vansh Banthia,
2 months ago
6 min read
In the competitive landscape of Business-to-Business (B2B) marketing, the journey from prospect to qualified lead is complex and often spans a long period involving multiple decision-makers. The era of relying on single-channel campaigns is outdated. The most successful B2B marketers today are strategically unifying programmatic...
Email Marketing Best Practices for B2B: Insights from iTMunch’s Real-Time Analytics for 2026
Vansh Banthia,
2 months ago
5 min read
For B2B marketers navigating a landscape dominated by AI-driven filtering and aggressive inbox management, email is not dead—it’s just gotten significantly harder. The days of treating the inbox like a broadcast channel are over. In 2026, successful B2B email marketing requires surgical precision, governed by...
How to Generate High-Intent B2B Leads Using iTMunch’s Omni-Channel Strategy
Vansh Banthia,
2 months ago
5 min read
In the complex world of sales, the simple act of “getting leads” is no longer enough. The modern decision-maker is inundated with noise, making low-intent leads costly distractions. The true challenge is generating High-Intent B2B Leads—prospects who are actively seeking a solution, are budget-ready, and...
iTMunch’s Proven Framework for High-Quality Lead Generation in 2025
Vansh Banthia,
3 months ago
5 min read
The New Era of High-Quality Lead Generation The B2B Lead Generation landscape in 2025 looks nothing like it did even five years ago. Buyers are more informed, purchasing cycles are longer, and competition for attention has never been tougher. Brands today need more than landing...
How iTMunch Is Redefining B2B Content Syndication in 2025
Vansh Banthia,
3 months ago
5 min read
B2B content syndication is experiencing one of the biggest shifts in its history. As buying journeys grow longer, decision-makers seek more value-driven research, and AI transforms how information is discovered, businesses are rethinking how they distribute content. In 2025, it’s no longer enough for brands...










