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iTMunch is your primary source portal for exploring the world of marketing that includes the latest market trends, technology in marketing, etc. Keep reading iTMunch for the latest advancements about the current market!

Instagram to examine hiding “Like counts” in the US, which could bother influencers

Instagram’s CEO Adam Mosseri stated that they would make decisions that disturb the business if they help people’s well-being and health. To that point, next week, Instagram will extend its test of...
Automotive Marketing Concerns

The concerns about Automotive Marketing

After a record-shattering 2016, automakers are dealing with the difficult task of maintaining or growing volume and margins in a market that is expected to decline by 6 percent or more...

Zendesk originates Sell Marketplace to produce app store to CRM product

Zendesk obtained Base CRM in 2018 to give consumers a CRM element to go with its core consumer service software.  After buying the company, it replaced the name to Sell, and now...

Google is providing 3 months of Disney+ to new Chromebook buyers

Google is expecting to juice holiday sales of Chromebooks by turning on a subscription to the hot current streaming service, Disney+.  The company on Monday stated that it would provide Chromebook buyers...
American Airlines geofence

American Airlines geofence first ever moving object

In the latest marketing news, American Airlines has teamed up with MediaCom to utilise geofencing technology on a moving object for the first time. The airline wanted the campaign to drive awareness...

5 B2B Marketing Trends That Should Influence Your Budget for 2018

It's the end of the year, and this is arguably the busiest time of the year. However, while wrapping up end-of-the-year campaigns, company owners forget one very important aspect; planning for...

Content Marketing Trends of 2019

Introduction The very popular phrase “Content is the King”  is not a just a phrase anymore. It has become the reality of the digital marketing landscape. It has become an extremely important entity...

What You Can Learn From Amazon’s Customer Strategy?

Today, the Internet has become a marketplace for businesses all over the globe to conduct a wide diversity of services, while selling different products. While this market can be entered by...
E-Commerce Competition

Offline (Physical) Commerce Still a Competition to E-Commerce

According to the latest marketing news, E-Commerce is a booming industry in India, and this is evident from the success of companies such as Amazon and Flipkart. Thus, the consumer market is...
Read the latest marketing blog to know Successful Ways to Ace the Modern MarTech Scenario

How to Ace the Modern MarTech Scenario

Marketing once upon a time was all about banner ads, in-person events, advertisements through radios, television, by word of mouth or door-to-door. Oh, how the times have changed! The marketing scenario has...

Walmart closes down its temporary personal shopping service, Jet black

Walmart is closing down its private shopping service, Jet Black, on February 21, after striving to find approval or extra investment. The service had provided New York-area consumers to text message requests...
Fox Sport’s Social VR fueled by Wendy's

Fox Sport’s Social VR effort fueled by Wendy’s

Wendy’s to support Fox Sport’s social VR effort according to the latest marketing news.While virtual reality isn't sufficiently advanced to allow college football fans to play a down for the Fighting...

Vulog will power Hyundai’s latest LA car-sharing service

The technology following Hyundai’s latest car-sharing service in Los Angeles is produced by a company that is widely unknown despite its ubiquity. Vulog announced on Tuesday while Automobility LA that Hyundai will...

Uber is experimenting selling ‘foodie experiences’ through Uber Eats

Uber is selling 'foodie experiences' like cooking classes and multi-course fine dining on its on-demand food delivery app, Uber Eats. It is below a new Moments tab, which is currently a small-scale...
Eye tracking research

Majority of mobile ads are ignored – eye tracking research

London-based AI company GumGum is currently in the latest news as it has released the results from its eye-tracking study that analysed how consumers interact with various mobile ad formats, and...

Instacart shoppers are organizing a nationwide protest

Instacart is once again at odds with its shoppers, people who go to the grocery store for the customers.  The Shopper's Demands From November 3-5, loads of Instacart shoppers intend to oppose with...

LittleBits Acquired By Sphero

Sphero and littleBits have long been part of the same niche of entertaining STEM toys. And, soon they will be the same company.  Sphero announced on Friday morning that they had plans to...

Instagram includes Boomerang effects as TikTok looms

TikTok has produced innumerable memes formats from its creative effects, questioning Instagram for the filtered video crown.  Now almost five years after starting Boomerang, Instagram’s back-and-forth video loop maker is eventually getting...

Hulu introduces its viewer-friendly ‘binge-watch advertisements’

Hulu is starting a new kind of ad experience that enables brands to specifically target binge-watchers — that is, viewers who are seeing various episodes of a favorite program over a...

Top Social Media Trends for 2020

Saying that most people spend a good part of their days on social media would not be an exaggeration. Not in today’s world. Social media has become an integral part of people’s...
Tata group’s Voltas Share

Shares of Tata group’s Voltas had advanced more than 60% so far from January...

According to the latest marketing update, shares of Tata group’s Voltas had advanced more than 60% so far from January 2017 and HDFC Securities had recommended it as a ‘buy’ with...
Millennial and Gen Xers Don’t Watch Traditional TV

Study Says Almost Half of Millennial and Gen Xers Don’t Watch Any Traditional TV

According to a new study by Omnicom Media Group, nearly half of adults 22-45 years of age do not watch any content on traditional TV platforms. However, this does not mean...
Indian Shopping Season with Amazon

Stocks to Bet On To Make the Most of the Indian Shopping Season

One of the most important retail spending events in India is the festive season that’s around the corner. If customers follow the festive season by spending a lot of money and...

Indian ride-hailing firm Ola to start in London on February 10, 2020

After starting an agency in the city last year, Indian ride-hailing firm Ola announced it would formally start operations in London on February 10. Why London? London is one of the world’s largest...

Email Marketing Vs. Social Media: Which One is Better for You?

A study by WeAreSocial states that there are 4.39 billion internet users across the globe. This means more than half of the world's population is online. So, it is no surprise...
How to succeed at Affiliate Marketing

Everything You Need to Know About Affiliate Marketing… And More

It’s no secret that ‘word of mouth’ is the best way of advertising and marketing your product. The more people talking about your brand, the more visibility it receives. Hence, when...

Domino’s Introduces E-Bike Delivery

In an attempt to compete with apps like DoorDash, GrubHub & UberEats, Domino's will now use electronic bikes for pizza delivery. In collaboration with Rad Power Bikes, the pizza company hopes...

AssoConnect is a service that assists you to manage your nonprofit association

AssoConnect is a French startup that is developing a software-as-a-service application to provide you with all the devices you need to maintain your nonprofit organization (association in French). The company just allocated...
Tableau Acquired by Empirical Systems

Analytics and Data Organization, Tableau, Gets Acquired by Empirical Systems

Trending in the latest marketing tech news is data analysis firm being acquired by AI giant Empirical Systems. Artificial intelligence is a concept that has become popular in recent years. As a...

Porsche has a latest, more affordable version of the all-electric Taycan

Porsche launched on Monday the Taycan 4S, the third version of its all-electric vehicle. More About The Taycan  The 4S, which will give a performance-battery-plus option, looks like the Taycan that Porsche revealed...

Reddit Launched Five-Day Live-Streaming Test

Reddit is experimenting with something that, if positive, could help them take on big platforms like Twitch and YouTube live-streaming.  The company had announced today, its very first transmitting tool, which they have...

Amazon launches Amazon Care, virtual and in-person healthcare for employees

According to the latest tech news, Amazon has gone active with Amazon Care, a new pilot healthcare service that is available to its employees all around the Seattle area. The following...

YouTube Music will be preadded on Android 10 and latest Android 9 devices

Here is a way to catch up in the competing streaming music market: preinstall your app on millions of Android handsets.  That is what Google will presently be doing with YouTube Music.  The...

YouTube starts a dedicated Fashion vertical

YouTube is launching a new vertical called YouTube Fashion.  This platform intends to capitalize on the standard style and beauty content that draws millions of viewers to its platform.  Why Has YouTube Taken...

Amazon Reveals Over A Dozen Fire TV Edition Products

At the European tech trade show, IFA 2019, Amazon has announced more than 20 new Fire TV-branded devices. This includes a next-generation Fire TV Cube, Fire TV Edition soundbar from Anker, its...

Apple TV app appears on Amazon’s Fire TV Stick and other additional devices

Before the launch of Apple TV+ on November 1, Apple’s Apple TV app has started to roll out to different platforms surpassing Apple’s own streaming media player, Mac computers and iOS...
10 secrets to improve your email marketing campaign

10 Secrets to Improve Your Email Marketing Campaign

With multiple digital marketing strategies evolving in today’s market, one question that keeps coming is: “is email marketing still effective?” The answer is yes. This is because email is still considered...

Apple Card users can now fund iPhone buying for 24 months, interest-free

It is not an “Apple Prime" subscription, but it is compelling.  Apple on Wednesday launched a new program that will provide Apple Card users to fund their iPhone purchases for 24 months,...
Read the latest blog on iTMunch titled, 'How to Drive a Data-Driven Marketing Strategy'

How to Drive a Data-Driven Marketing Strategy

Marketing strategies help your business grow. To make sure your marketing team is contributing to your business in the best possible way it can, companies need a strategy that is focused...
Read the latest blog on iTMunch titled, 'The Boom of Influencer Marketing in Today's World'

The Boom of Influencer Marketing in Today’s World

Influencer marketing is all the rage in today's digital world. It is seen as a viable method of connecting with your company's target audience. It is different from social media marketing or...

Everything You Need to Know About Ad Tech

In the current digital era, the internet is a field of endless opportunities. Unsurprisingly, with the number of time users are spending online, the Digital Advertising sector is blooming. Owing to...

Aki Obtains Eyeview’s Ad Personalisation Tech

Video advertising firm Eyeview closed down in December, though its technology will remain on thanks to a purchase by Aki Technologies. How Do The Two Complement Each Other?  Aki CEO Scott Swanson stated...

Now anyone can create maps and stories on Google Earth

Google Earth is creating a meaningful change to its product, with the addition of content making tools that enables everyone to create maps and stories for its platform.  The Role of the...

Consumers Say They Would Stop Doing Business with Companies Following a Data Breach

According to the latest marketing news, a company surveyed over 10,000 consumers in 11 countries who currently use online or mobile banking, social media or online retail accounts. The digital security...

Spotify’s establishing story is going to be a Netflix series

Facebook’s originating got the movie dealing with Aaron Sorkin’s “The Social Network.”  The story of how Snapchat appeared to be will be a flagship series on the forthcoming streaming service, Quibi.  Now, Spotify...
How to Make More Money with Landing Page Software

How to Make More Money with Landing Pages

From making a user-friendly website to optimizing it for search engines, a digital marketer puts a lot of effort in bringing potential customers to their website. Once all this is done,...

Google Drops to the Third Place in the Smart Speaker Market

The latest report by Canalys states that the smart speaker industry grew 55.4% in the second quarter, reaching 26.1 million shipments globally. According to this report, Amazon continued to lead the...

Valuation Doubled to $850 Million by Marketing-tech startup Braze

Trending in the latest marketing-tech news, the startup named Braze (formerly Appboy) is creating a mark for itself in the market. According to the New York Business Journal, the company raised...
Read iTMunch's latest marketing blog about Behavioral Analytics.

How to Improve Your Marketing Game with Behavioral Analytics

It is no secret that marketing is vital for every business’s survival. As an entrepreneur or a marketer, you probably have a marketing strategy in place. But, is that enough? The...

Target Expands Drive Up Services Nationwide

Target’s same-day pickup service, Drive Up, as of now has reached all of the 50 U.S. states, according to an announcement made by the retailer.  This service lets the customers shop online,...

Shop For Products On The TikTok App Thanks To New Challenge

The destination for short mobile videos, preferred mostly by young adults and teens called TikTok, has now launched a new feature. This new feature which is associated with a sponsored Hashtag...
Read iTMunch's latest blog about Online Acceleration.

Everything You Need to Know about Online Acceleration

There are hundreds of blogs out there about identifying and understanding your target audience. At this point, marketers are so familiar with their buyer personas, that they are able to even...

Netflix Launches ‘Latest’ To Preserve Subscribers

Netflix announced the launch of a new section called “Latest” in its TV app in the hope to keep viewers engaged with its content. This section is created to highlight the streaming...
Read the latest blog on iTMunch titled, 'The Impact of Thought Leadership on Marketing Strategies'

The Impact of Thought Leadership on Marketing Strategies

Becoming a thought leader as a company will not only put you as a pioneer in your industry but also bring a large number of benefits for your brand. But to...

Customer Acquisition for Podcasts

From the multiple channels available to mass marketers, acquiring customers through a podcast is often underestimated. Brands like Dollar Shave Club, Squarespace, and ZipRecruiter have used podcast advertising for user acquisition...

Philadelphia’s Jenzy has a device to size kids’ feet and a marketplace to purchase...

From all the startup jawns that can likely come from Philadelphia, maybe none is as surprising as Jenzy. A startup that gives an online marketplace and virtual sizing device for kids’ shoes...
Coke’s New Endorsement Deal with ‘Virtual Athlete’

Coke’s New Endorsement Deal with ‘Virtual Athlete’ from FIFA Video Game

In a surprising marketing news, Coke reveals its new endorsement deal with FIFA’s Video Game athlete.With its newest athletic endorsement deal, Coke doesn't have to worry about its star getting into...

Google’s Pixel 4 Finally Gets a New Color

By now, it is evident Google isn't very subtle with its launches. The tech giant has been dropping several hints now and then about its new Pixel 4 lineup. Recently, the...
Account Based Marketing

InsideView Target with ABM for Better Account Based Marketing

According to the latest marketing news, the InsideView Target tool along with ABM was released by InsideView in September. This tool was launched with an aim to benefit account-based marketing strategies...

Apple Card’s interest-free iPhone installment project goes live, presently with 6% back on Apple...

Apple is now starting a new feature for Apple Card, which enables cardholders to buy a new iPhone then pay it back over 24 months with no interest.  The company stated its...

WeWork shows that venture capitalism works

WeWork is a startup that has been a favourite of Silicon Valley investors for years. This company's offices' and CEO have been stunningly spread across the covers of popular trade magazines and...

Roku TV is Coming to the UK with Hisense’s Upcoming Sets

Roku is taking its TV operating system outside of North America for the first time, the company had announced at IFA. Hisense UK will launch its first TVs managed by Roku in...

USB4 delivers better speeds, and compatibility yet loses the space in the nam

The companies who are behind the universally accepted USB standard have published some new information on the latest iteration of the interface, and it is all good news for consumers.  This new...
Read the latest blog on iTMunch titled, 'Marketing Automation Optimization and Strategies'

Marketing Automation Optimization and Strategies

What Is Marketing Automation? Marketing automation is the replacement of all repetitive manual marketing processes and tasks. This is done by using solutions that are automation, especially when it comes to email...
Read the latest blog on iTMunch titled, 'Everything You Need to Know about Automation Testing'

Everything You Need to Know about Automation Testing

What is Automation Testing? Automation Testing involves the use of automation tools to execute test case suites, while manual testing is performed by a human executing the same steps. The automation software is...

Facebook buys VR studio behind Beat Saber

Virtual reality does not have several hit games yet, but Facebook is acquiring the studio behind one of the platform’s most notable titles. Facebook Acquired Beat Games Facebook introduced that it will be...
According to the latest marketing news, Amazon's Advertisement Banned for Being 'Misleading'

Amazon’s Advertisement Banned for Being ‘Misleading’

According to the latest marketing news which sources from the UK advertising regulator, around 280 Prime customers have complained that they have been "misled" as they did not receive their delivery...

Spotify Announces New Features To Its Family Plan Subscription

To give parents more control over the listening habits of their children, Spotify is adding new features to its Family Plan subscriptions.  Starting in Ireland, and soon in other countries where the...
Google’s 'Adopt a Startup' Programme

Google’s ‘Adopt a Startup’ Programme Winner: Terra Liquid Minerals

Terra Liquid Minerals is the winner of Google’s Adopt a Spring Program for Startups. Terra Liquid Minerals competitors were FoodCloud, Jobbio, NewsWhip, Veri and CoderDojo, among them it was declared as...

Amazon now sells movie tickets in India

Amazon has fixed its eye on the following business it desires to disrupt in its important overseas market India: online movie tickets.  The e-commerce giant announced this Saturday that it has partnered...
Read the latest Marketing news, Amazon Prime Day to Last Longer with Better Deals

Amazon Prime Day to Last Longer with Better Deals

According to the latest marketing news, Amazon company's biggest sales event is here and will be held on July 16, from 12 PM PT/ 3 PM ET. This sales event takes...
Read the latest blog on iTMunch titled, 'MailChimp Acqui-Hires LemonStand for their Growing E-Commerce Business'

MailChimp Acqui-Hires LemonStand for their Growing E-Commerce Business

MailChimp and Shopify decided to part ways about a week ago due to differences with regards to how they shared their customer data in their respective applications. Before this took place,...
Trump Says Russian Ads Scandal is ‘Hoax’

Trump says Facebook’s Russian Ads Scandal is ‘Hoax’

In the latest marketing news, Federal officials across the U.S. government are investigating whether Russia sought to influence the 2016 presidential election by purchasing ads on social networks like Facebook. Facebook's leader,...
Human Touch in E-Tailing

E-Tailing Misses Human Touch

In the latest marketing news, last year the IMRG reported that UK consumers spent a huge £133 billion online – £18 billion more than 2015; growth that is in part fuelled...
According to the latest marketing news, Google Home Outsells Amazon Echo

Google Home Surpasses Amazon Echo in the First Quarter of 2018

According to the latest marketing tech news, during the first quarter of 2018 Google Home speakers worth 3.1 million were sold, beating Amazon's 2.5 million Echo devices for the first time....
Read the latest marketing tech blog titled, "$23M Raised by Verbit to Expand Transcription and Captioning Solutions"

$23M Raised by Verbit to Expand Transcription and Captioning Solutions

Trending in the marketing tech news, Verbit, the transcription giant announced raising funding of $23 million which was led by Viola Ventures. In this Series A funding round, companies like Vertex Ventures,...

WarnerMedia’s latest streaming service HBO Max appears on YouTube TV, along with HBO &...

WarnerMedia and YouTube TV has recently announced a distribution agreement that will take HBO and Cinemax to the Google-held live TV streaming service for the initial time as well as, prominently,...
Read the latest marketing blog, AWeber vs MailChimp Which One is better for Your Business

AWeber vs MailChimp Which One is better for Your Business?

MailChimp and AWeber are two of the most well-known email marketing solutions available. Since these two tools have existed, there has been a constant debate going on about which one is...

LinkedIn will sunset Sales Navigator for Gmail, previously identified as Rapportive, on March 18

It is the norm for the course that influential tech programs will start a lot of services, then sunset those that are less familiar. LinkedIn has declared that on March 18, it...

Spotify starts a dedicated Kids app for Premium Family subscribers

In a movement to promote family subscriptions to its app, Spotify has announced the launch of a dedicated Kids application. More About Spotify Kids It enables children three and up to hear to...

Micro-Angelo? This 3D-printed ‘David’ is just one millimeter tall

3D printing technology has taken over the world by a storm. This technology has proven its worth is multiple industries. For example, there are talks about installing a 3D machine in...

Wonderbly introduces Wonderbly Studios to allow other brands to use its personalization API for...

Wonderbly is a personalized book publisher supported by Google Ventures and famously known for the breakout hit “Lost My Name.”  It is revealing Wonderbly Studios to make it simpler for other brands...

Amazon is ready to set Alexa free

Each day, we use Alexa to switch on lights, change TV channels, and set timers when cooking.  Amazon’s digital assistant is the centre of a smart home, but the minute people step...
Read the latest marketing blog on iTMunch titled, "10 Marketing Tech Trends to Look Out for in 2019"

10 Marketing Tech Trends to Look Out For in 2019

It is important for companies to stay ahead of the curve when it comes to adopting the latest market trends. Today's consumers and businesses expect convenient, responsive and relevant engagement during...

Kraftful allocates $1M to support smart home companies to make better apps

Kraftful, a company from Y Combinator's Summer 2019 class, creates the multiple components that an IoT/smart home company might require, puzzle piecing them unitedly into apps for each company without expecting...

Amazon introduces a Dash Smart Shelf for businesses that automatically restocks supplies

Amazon might have finished selling its Dash buttons for customers, but it is not done with dedicated Dash hardware. An Introduction to Dash Smart Shelf The company is starting its new Amazon Dash...

Hulu eventually begins support for downloads, initially to ad-free viewers

Hulu is ultimately combining downloads to its streaming service, years after Netflix and Amazon Prime Video have done the same.  The company had assured over a year ago that it would shortly...
According to the latest marketing news, these Google Tools can help you up your content marketing game

Ace Your Content Marketing Game with These Google Tools

On September 27th, 2018, Google will soon be celebrating its 20th birthday. For almost 20 years Google has been evolving and making some revolutionary changes in our lives. Google’s popularity knows...

The Difference Between SEO and ASO

It's 2019, and by now, every individual who wants to grow in the digital space knows what Search Engine Optimisation (SEO) is. If you are someone who is just starting out...
Read the latest blog titled, "Trends of Content Expertise of 2019"

Trends of Content Expertise of 2019

Introduction Tech is changing everything. These rapid advances in technology are revolutionizing just about every area of our lives and work, including the space of content. From creation to distribution to consumption,...

Apple and Spotify’s podcasts reach Echo devices in the U.S.

Amazon Alexa can presently play podcasts from Apple, giving Amazon's line of Echo devices the first third-party customers to support the Apple Podcasts service without utilizing AirPlay.  Previously, this level of assistance...

Amazon to start selling Google Chromecast and Apple TV Soon!

According to the latest marketing news, Amazon is all set to begin selling Apple TV and Google Chromecast devices on its e-commerce platform. Two years ago these two video-streaming gadgets were...

Spotify presently allows artists to buy a full-screen ‘recommendation’ promoting their latest album

Spotify lately added a feature that will irregularly pop up a full-screen recommendation of a new album the service believes you will like. More About The New Feature It is based on a...

Walmart Tops The Online Grocery Market In U.S.

According to a new study from the Second Measure, the U.S. online grocery market is dominated by Walmart.  In nearly every U.S. state, this nationwide seller offers groceries pickup and delivery service. In fact,...

The California Consumer Privacy Act formally takes impact today

California’s much-discussed secrecy law formally took impact recently; a year and a half later, it was claimed and signed. Though it will be six more months before you view the hammer fall...

Emotionally Targeted Marketing Messages by Persado for individuals

Persado is a tool that has come out with emotionally-targeted marketing texts and messages for emails, snail mails, Facebook newsfeed ads, landing pages, display ads, etc. These messages are also suitable...

Audi attempts with a ride-share service in Southern Germany utilizing an EV and gasoline...

Audi Business Innovation is experimenting with a ride-sharing service in Southern Germany called BITS that utilizes both gasoline and electric vehicles in its fleet. Audi Takes The Fleetonomy Route  To maintain the service,...
Read our latest marketing blog on iTMunch website to know, A Guideline to Enhancing Your Landing Page for Increasing Your Conversion Rate

A Guide to Increasing Conversion Rates of Your Landing Page

Online marketing seems pretty easy, just create a basic website, mention the services and products offered, and make use of search engines and social media platforms to drive traffic towards it....

Fujifilm’s Upcoming X-Pro3 Camera to Attract Film Photographers

Fujifilm is teasing its upcoming X-Pro3, the replacement to its popular digital rangefinder mirrorless camera after its official introduction on October 23rd. While its X Summit event was going on September 20th,...

Latest Marketing News: Pop-Up Stores Launched Across Whole Food Shops by Amazon

According to the latest marketing news, Amazon is slated to launch at pop-up stores in at least a hundred Whole Food shops across the USA. These branded stores would readily sell...

Popular posts

Volocopter elongates Series C funding to $94M with support from logistics giant DB Schenker...

Self-governing air mobility business Volocopter has attached to the Series C funding round it declared in September 2019. Details About The Investment The German electrical vertical...

SpaceX assumed to be seeking about $250 million in funding, increasing valuation to approximately...

SpaceX is seeking to raise about $250 million in the latest funding according to a recent article from CNBC’s Michael Sheetz. The extra cash would...

WarnerMedia’s latest streaming service HBO Max appears on YouTube TV, along with HBO &...

WarnerMedia and YouTube TV has recently announced a distribution agreement that will take HBO and Cinemax to the Google-held live TV streaming service for...

Nvidia’s Q4 financials resemble brighter skies with steady quarterly income growth

Superior artificial intelligence and graphics chipmaker Nvidia announced its 2020 Q4 financials recently. Specifics About The Investment The company published earnings of $3.11 billion for the...

LinkedIn will sunset Sales Navigator for Gmail, previously identified as Rapportive, on March 18

It is the norm for the course that influential tech programs will start a lot of services, then sunset those that are less familiar. LinkedIn...