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iTMunch is your primary source portal for exploring the world of marketing that includes the latest market trends, technology in marketing, etc. Keep reading iTMunch for the latest advancements about the current market!

Valuation Doubled to $850 Million by Marketing-tech startup Braze

Trending in the latest marketing-tech news, the startup named Braze (formerly Appboy) is creating a mark for itself in the market. According to the New York Business Journal, the company raised...
Read the latest blog on iTMunch titled, 'Everything You Need to Know about Automation Testing'

Everything You Need to Know about Automation Testing

What is Automation Testing? Automation Testing involves the use of automation tools to execute test case suites, while manual testing is performed by a human executing the same steps. The automation software is...

Customer Acquisition for Podcasts

From the multiple channels available to mass marketers, acquiring customers through a podcast is often underestimated. Brands like Dollar Shave Club, Squarespace, and ZipRecruiter have used podcast advertising for user acquisition...
Read the latest marketing blog on iTMunch titled, "10 Marketing Tech Trends to Look Out for in 2019"

10 Marketing Tech Trends to Look Out For in 2019

It is important for companies to stay ahead of the curve when it comes to adopting the latest market trends. Today's consumers and businesses expect convenient, responsive and relevant engagement during...

Hulu eventually begins support for downloads, initially to ad-free viewers

Hulu is ultimately combining downloads to its streaming service, years after Netflix and Amazon Prime Video have done the same.  The company had assured over a year ago that it would shortly...

Amazon Prime Video and Hulu Affect Netflix’s Supremacy

According to a new report from eMarketer, Netflix is still the No. 1 subscription streaming service in the U.S. However, rivals like Amazon Prime Video and Hulu are starting to impact...
According to the latest marketing news, Amazon's Advertisement Banned for Being 'Misleading'

Amazon’s Advertisement Banned for Being ‘Misleading’

According to the latest marketing news which sources from the UK advertising regulator, around 280 Prime customers have complained that they have been "misled" as they did not receive their delivery...

Amazon is ready to set Alexa free

Each day, we use Alexa to switch on lights, change TV channels, and set timers when cooking.  Amazon’s digital assistant is the centre of a smart home, but the minute people step...

Apple to Buy Music Recognition App for $400 Million

According to the latest marketing news, Apple is close to buying the music recognition app Shazam for about $400 Million. Shazam is a UK based company which was founded in 1999,...

Amazon’s Alexa Economy Facilitates People Building Its Skills

According to the latest HR news, Joel Wilson, CEO of small marketing analytics company in Washington DC, who started developing skills for Alexa which happens to be Amazon’s voice assistant, since...
Read the latest blog on iTMunch titled, 'The Boom of Influencer Marketing in Today's World'

The Boom of Influencer Marketing in Today’s World

Influencer marketing is all the rage in today's digital world. It is seen as a viable method of connecting with your company's target audience. It is different from social media marketing or...
Read iTMunch's latest marketing blog about Behavioral Analytics.

How to Improve Your Marketing Game with Behavioral Analytics

It is no secret that marketing is vital for every business’s survival. As an entrepreneur or a marketer, you probably have a marketing strategy in place. But, is that enough? The...

Instacart shoppers are organizing a nationwide protest

Instacart is once again at odds with its shoppers, people who go to the grocery store for the customers.  The Shopper's Demands From November 3-5, loads of Instacart shoppers intend to oppose with...

WeWork shows that venture capitalism works

WeWork is a startup that has been a favourite of Silicon Valley investors for years. This company's offices' and CEO have been stunningly spread across the covers of popular trade magazines and...
Google $1 billion on self-driving technology

Google allegedly spent $1 billion on self-driving technology

Google has been reluctant about sharing how much it spends on self-driving technology but now, according to the latest marketing news, the number -- over $1 billion -- has been accidentally...
Read our latest marketing blog on iTMunch website to know, A Guideline to Enhancing Your Landing Page for Increasing Your Conversion Rate

A Guide to Increasing Conversion Rates of Your Landing Page

Online marketing seems pretty easy, just create a basic website, mention the services and products offered, and make use of search engines and social media platforms to drive traffic towards it....
Google’s 'Adopt a Startup' Programme

Google’s ‘Adopt a Startup’ Programme Winner: Terra Liquid Minerals

Terra Liquid Minerals is the winner of Google’s Adopt a Spring Program for Startups. Terra Liquid Minerals competitors were FoodCloud, Jobbio, NewsWhip, Veri and CoderDojo, among them it was declared as...
Coke’s New Endorsement Deal with ‘Virtual Athlete’

Coke’s New Endorsement Deal with ‘Virtual Athlete’ from FIFA Video Game

In a surprising marketing news, Coke reveals its new endorsement deal with FIFA’s Video Game athlete.With its newest athletic endorsement deal, Coke doesn't have to worry about its star getting into...
Read the latest marketing blog to know Successful Ways to Ace the Modern MarTech Scenario

How to Ace the Modern MarTech Scenario

Marketing once upon a time was all about banner ads, in-person events, advertisements through radios, television, by word of mouth or door-to-door. Oh, how the times have changed! The marketing scenario has...
Tableau Acquired by Empirical Systems

Analytics and Data Organization, Tableau, Gets Acquired by Empirical Systems

Trending in the latest marketing tech news is data analysis firm being acquired by AI giant Empirical Systems. Artificial intelligence is a concept that has become popular in recent years. As a...

More AI Offerings Come Through with Salesforce and Oracle

Salesforce and Oracle have both recently announced additional AI developments to their product set. This is an attempt to woo more potential customers with their easy-to-use offerings. What are these added features...
Read the latest marketing blog, AWeber vs MailChimp Which One is better for Your Business

AWeber vs MailChimp Which One is better for Your Business?

MailChimp and AWeber are two of the most well-known email marketing solutions available. Since these two tools have existed, there has been a constant debate going on about which one is...

Everything You Need to Know About Ad Tech

In the current digital era, the internet is a field of endless opportunities. Unsurprisingly, with the number of time users are spending online, the Digital Advertising sector is blooming. Owing to...
Fox Sport’s Social VR fueled by Wendy's

Fox Sport’s Social VR effort fueled by Wendy’s

Wendy’s to support Fox Sport’s social VR effort according to the latest marketing news.While virtual reality isn't sufficiently advanced to allow college football fans to play a down for the Fighting...

Apple TV app appears on Amazon’s Fire TV Stick and other additional devices

Before the launch of Apple TV+ on November 1, Apple’s Apple TV app has started to roll out to different platforms surpassing Apple’s own streaming media player, Mac computers and iOS...

How to Use Technology to Stay on Top of Your Marketing Game

Online platforms have revolutionized the marketing industry and have become the game changers of today. Adopting new and evolved marketing strategies have become the call of the hour, especially now when...

Shop For Products On The TikTok App Thanks To New Challenge

The destination for short mobile videos, preferred mostly by young adults and teens called TikTok, has now launched a new feature. This new feature which is associated with a sponsored Hashtag...
Read our latest marketing blog to Know Marketing Tools That Every Startup Should Have

Marketing Tools That Every Startup Should Have!

The biggest challenge is not to start a business, but to make it successful in the long run. A lot of startups cannot keep up with the market demands or have...
Trump Says Russian Ads Scandal is ‘Hoax’

Trump says Facebook’s Russian Ads Scandal is ‘Hoax’

In the latest marketing news, Federal officials across the U.S. government are investigating whether Russia sought to influence the 2016 presidential election by purchasing ads on social networks like Facebook. Facebook's leader,...

Amazon launches Amazon Care, virtual and in-person healthcare for employees

According to the latest tech news, Amazon has gone active with Amazon Care, a new pilot healthcare service that is available to its employees all around the Seattle area. The following...
Read the latest blog on iTMunch titled, 'MailChimp Acqui-Hires LemonStand for their Growing E-Commerce Business'

MailChimp Acqui-Hires LemonStand for their Growing E-Commerce Business

MailChimp and Shopify decided to part ways about a week ago due to differences with regards to how they shared their customer data in their respective applications. Before this took place,...

Spotify starts a dedicated Kids app for Premium Family subscribers

In a movement to promote family subscriptions to its app, Spotify has announced the launch of a dedicated Kids application. More About Spotify Kids It enables children three and up to hear to...
How to Make More Money with Landing Page Software

How to Make More Money with Landing Pages

From making a user-friendly website to optimizing it for search engines, a digital marketer puts a lot of effort in bringing potential customers to their website. Once all this is done,...

Slack Launches New Features for Admins

With the increasing competition, Slack has been striving to improve its product, especially for bigger companies. This trend started with the platform releasing an update that provided customers increases security just...

SAP’s Hybris Marketing Cloud gets Facial Recognition to Retailing

As per the latest marketing news, the Hybris Marketing Cloud service by SAP is using artificial intelligence (AI) technologies, such as machine learning particularly. This can help retailers be more informed...
Read iTMunch's latest blog about Online Acceleration.

Everything You Need to Know about Online Acceleration

There are hundreds of blogs out there about identifying and understanding your target audience. At this point, marketers are so familiar with their buyer personas, that they are able to even...
According to the latest marketing news, Apple could launch 9.7 Inch iPad soon

Apple’s Latest 9.7 Inch iPad could be on Sale Soon!

A new model of iPad was due after almost a year since the launch of 9.7 Inch iPad in 2017. According to the latest marketing news, Apple may be launching a...

Spotify Announces New Features To Its Family Plan Subscription

To give parents more control over the listening habits of their children, Spotify is adding new features to its Family Plan subscriptions.  Starting in Ireland, and soon in other countries where the...

Hulu Remodels Its Mobile App For Better Use

At the CES event held this year, Hulu announced their plans to try an updated version of its user interface, Lineup. This update aims to avoid confusing landing page designs.  The company...

GoDaddy Updates its Website Builder with Customized Marketing Business Plans

The latest tech news states that GoDaddy's website-building product GoCentral is gaining an upgrade today, and with new features, there is a new name: Websites+Marketing. Keep reading to find out what...
Read our latest marketing blog to know Top Strategies for increasing conversions on your blog

Top 8 Strategies You Should Know for Increasing Conversions on Your Blog

So, you have finally written the perfect blog that is successfully attracting traffic, but it doesn’t seem to be doing anything more than that. Blogs serve a very critical role as...
Amazon’s Festive Season

Amazon’s 2017 Festive Season is Here

In last few years, e commerce players such as Amazon, Flipkart, Snapdeal, ShopClues have taken the idea of shopping around festivals to a new level. They organize large scale sales that...

The Difference Between SEO and ASO

It's 2019, and by now, every individual who wants to grow in the digital space knows what Search Engine Optimisation (SEO) is. If you are someone who is just starting out...

Elon Musk’s Electric Truck Will Cost $150000

In the latest marketing news, the electric trucks will cost buyers at least $150000, with production set to begin in 2019. Musk stated that the trucks are Tesla’s efforts to move...

Walmart Tops The Online Grocery Market In U.S.

According to a new study from the Second Measure, the U.S. online grocery market is dominated by Walmart.  In nearly every U.S. state, this nationwide seller offers groceries pickup and delivery service. In fact,...

Domino’s Introduces E-Bike Delivery

In an attempt to compete with apps like DoorDash, GrubHub & UberEats, Domino's will now use electronic bikes for pizza delivery. In collaboration with Rad Power Bikes, the pizza company hopes...
According to the latest marketing news, Linkedin’s Carousel Ads yo ‘Humanize’ B2B Marketing

Linkedin’s Carousel Ads to ‘Humanize’ B2B Marketing

According to the latest marketing news, LinkedIn has launched Carousel Ads to display up to 10 customized, swipe-able cards within one ad. Rohin Rajiv, the product manager mentioned in a blog...
Brilliant Basics, Bought By Infosys

London Firm, Brilliant Basics, Bought By Infosys in a Major Buy-Up

According to the latest tech news, Infosys which is India’s second largest firm that provides software services has acquired London-based Brilliant Basics. The latter company was formed in 2012, and was...
Read Our Latest Marketing Blog about Top 10 Affiliate Marketing Courses Online

Top 10 Affiliate Marketing Courses Online That You Should Know About

Today’s marketing blog is not just about stating the best affiliate marketing courses that you should know about. Our aim is to not just state the 10 and be done with...

Google Drops to the Third Place in the Smart Speaker Market

The latest report by Canalys states that the smart speaker industry grew 55.4% in the second quarter, reaching 26.1 million shipments globally. According to this report, Amazon continued to lead the...

YouTube Music will be preadded on Android 10 and latest Android 9 devices

Here is a way to catch up in the competing streaming music market: preinstall your app on millions of Android handsets.  That is what Google will presently be doing with YouTube Music.  The...
Read the latest blog on iTMunch titled, 'The Impact of Thought Leadership on Marketing Strategies'

The Impact of Thought Leadership on Marketing Strategies

Becoming a thought leader as a company will not only put you as a pioneer in your industry but also bring a large number of benefits for your brand. But to...

Amazon to start selling Google Chromecast and Apple TV Soon!

According to the latest marketing news, Amazon is all set to begin selling Apple TV and Google Chromecast devices on its e-commerce platform. Two years ago these two video-streaming gadgets were...

Lyft changes its app to promote bikes, scooters, and mass transportation

Lyft is a company that makes nearly all of its money by car trips. However, this app is not going to be limited only to do this anymore. This is because...

Smart ovens turn on overnight and preheat to 400 degrees

Around three smart June Ovens turned on themselves in the middle of the night and preheated up to 400oF or higher.  The owners of the ovens are not sure why did this...
Read the latest Marketing news, Amazon Prime Day to Last Longer with Better Deals

Amazon Prime Day to Last Longer with Better Deals

According to the latest marketing news, Amazon company's biggest sales event is here and will be held on July 16, from 12 PM PT/ 3 PM ET. This sales event takes...
Read the latest blog titled, "Optimove Transforming Marketing Tech With Data Analytics & Machine Learning"

Optimove Transforming Marketing Tech With Data Analytics & Machine Learning

Marketing and technology are becoming increasingly connected. This is one of the main reasons why it is essential for marketers to become conscious of the software they choose. The goal of marketing...
Read the latest blog on iTMunch titled, 'How to Drive a Data-Driven Marketing Strategy'

How to Drive a Data-Driven Marketing Strategy

Marketing strategies help your business grow. To make sure your marketing team is contributing to your business in the best possible way it can, companies need a strategy that is focused...

Google’s Pixel 4 Finally Gets a New Color

By now, it is evident Google isn't very subtle with its launches. The tech giant has been dropping several hints now and then about its new Pixel 4 lineup. Recently, the...

10 Ways To Reduce Email Unsubscription Rate

There are a lot of ways to promote your products and services online. You can employ social media marketing, search engine optimization, video marketing, and a host of other methods. Yet,...

YouTube Kids is launched on the web

According to the latest tech news, kid-friendly YouTube now has its own website, youtubekids.com. This website will give a similar approach to the current YouTube Kids mobile app. To learn more...
Automotive Marketing Concerns

The concerns about Automotive Marketing

After a record-shattering 2016, automakers are dealing with the difficult task of maintaining or growing volume and margins in a market that is expected to decline by 6 percent or more...

Facebook Tightens Security Over Political Ads

Facebook announced that it is tightening requirements for groups buying political ads on the social network, ahead of the 2020 elections.  Last year the company started asking advertisers to get provide specific identification...
Tata group’s Voltas Share

Shares of Tata group’s Voltas had advanced more than 60% so far from January...

According to the latest marketing update, shares of Tata group’s Voltas had advanced more than 60% so far from January 2017 and HDFC Securities had recommended it as a ‘buy’ with...

Porsche has a latest, more affordable version of the all-electric Taycan

Porsche launched on Monday the Taycan 4S, the third version of its all-electric vehicle. More About The Taycan  The 4S, which will give a performance-battery-plus option, looks like the Taycan that Porsche revealed...

Top Stock Market Apps for Investors and Traders

The number of people making use of smartphones for browsing the internet is increasing rapidly every year. It is estimated that almost 61.2 percent of the world population will be seen...

Amazon To Stop Using Tips To Pay Delivery Drivers

According to a report by the Los Angeles Times, Amazon has recently announced that it will be ending the practice of using customer tips to pay its wages to Flex drivers.  This practice came...

Latest Marketing News: Pop-Up Stores Launched Across Whole Food Shops by Amazon

According to the latest marketing news, Amazon is slated to launch at pop-up stores in at least a hundred Whole Food shops across the USA. These branded stores would readily sell...
Accenture spot in Global M&A Report

Accenture takes the top spot in Global M&A Report

In the latest marketing news, Accenture has taken the top spot according to R3’s global M & A League Report. This is the first time for the consultancy, since the monthly...

Walmart and Green Dot to mutually build a new fintech accelerator, Tailfin Labs

Walmart declared an extension of its current relationship with the financial services provider Green Dot, which will remain to serve as the issuing bank and business manager for the Walmart MoneyCard...
Human Touch in E-Tailing

E-Tailing Misses Human Touch

In the latest marketing news, last year the IMRG reported that UK consumers spent a huge £133 billion online – £18 billion more than 2015; growth that is in part fuelled...

Uber is experimenting selling ‘foodie experiences’ through Uber Eats

Uber is selling 'foodie experiences' like cooking classes and multi-course fine dining on its on-demand food delivery app, Uber Eats. It is below a new Moments tab, which is currently a small-scale...

Fujifilm’s Upcoming X-Pro3 Camera to Attract Film Photographers

Fujifilm is teasing its upcoming X-Pro3, the replacement to its popular digital rangefinder mirrorless camera after its official introduction on October 23rd. While its X Summit event was going on September 20th,...

Netflix Launches ‘Latest’ To Preserve Subscribers

Netflix announced the launch of a new section called “Latest” in its TV app in the hope to keep viewers engaged with its content. This section is created to highlight the streaming...

Apple Card users can now fund iPhone buying for 24 months, interest-free

It is not an “Apple Prime" subscription, but it is compelling.  Apple on Wednesday launched a new program that will provide Apple Card users to fund their iPhone purchases for 24 months,...
10 secrets to improve your email marketing campaign

10 Secrets to Improve Your Email Marketing Campaign

With multiple digital marketing strategies evolving in today’s market, one question that keeps coming is: “is email marketing still effective?” The answer is yes. This is because email is still considered...

Airbnb Plans to Offer Home Rentals for Disabled Travelers

In the latest marketing news, Airbnb which is a short-term rental company has acquired Accomable in order to offer home rentals for disabled travellers. On Thursday, 16th November 2017, Airbnb announced...
MillerCoors

MillerCoors to take Alma DDB’s help to enter the Mexican Import market

In the latest marketing news, MillerCoors has picked Alma DDB to handle creative duties on Sol, a Mexican brew that the company is taking over from Heineken. Alma's selection strengthens MillerCoors...
Millennial and Gen Xers Don’t Watch Traditional TV

Study Says Almost Half of Millennial and Gen Xers Don’t Watch Any Traditional TV

According to a new study by Omnicom Media Group, nearly half of adults 22-45 years of age do not watch any content on traditional TV platforms. However, this does not mean...

2020 Olympics to witness electric vehicles by Toyota

According to the latest tech news, the preps for the Olympics and Paralympics 2020 have started in Tokyo already. The official fleet provider, Toyota, is planning a massive deployment of battery-electric...
Facebook advertising policies

After backlash, Facebook changes 2 advertising policies

Publisher concern over their content being misrepresented on Facebook isn't surprising, especially given the platform's rocky relationship with spreading fake news and other misleading content. According to the latest marketing update, The...

Emotionally Targeted Marketing Messages by Persado for individuals

Persado is a tool that has come out with emotionally-targeted marketing texts and messages for emails, snail mails, Facebook newsfeed ads, landing pages, display ads, etc. These messages are also suitable...

Spotify presently allows artists to buy a full-screen ‘recommendation’ promoting their latest album

Spotify lately added a feature that will irregularly pop up a full-screen recommendation of a new album the service believes you will like. More About The New Feature It is based on a...

LittleBits Acquired By Sphero

Sphero and littleBits have long been part of the same niche of entertaining STEM toys. And, soon they will be the same company.  Sphero announced on Friday morning that they had plans to...

Amazon Reveals Over A Dozen Fire TV Edition Products

At the European tech trade show, IFA 2019, Amazon has announced more than 20 new Fire TV-branded devices. This includes a next-generation Fire TV Cube, Fire TV Edition soundbar from Anker, its...

Target Expands Drive Up Services Nationwide

Target’s same-day pickup service, Drive Up, as of now has reached all of the 50 U.S. states, according to an announcement made by the retailer.  This service lets the customers shop online,...

Blueshift gets USD 8 Million as Funding to Develop Automation Services

As per the latest marketing news, Blueshift, who are popular as marketing automation experts, have secured funding worth USD 8 million. This funding is reportedly secured to improve the company’s marketing...

WhatsApp Announces Launch Of Latest Features

In today’s age, Whatsapp has become synonymous with texting. What adds to the popularity of this app is that despite keeping it simple and easy to use, the company keeps adding...
Read the latest blog on iTMunch titled 'Influencer Marketing: What is it and Why Instagram is the Top Influencer Program'

Influencer Marketing: What is it and Why Instagram is the Top Influencer Program

Recently, according to new research from Rakuten Marketing, Instagram has managed to top as the number one platform for influencer content marketing, beating both Facebook and YouTube. Instagram has accounts that...
American Airlines geofence

American Airlines geofence first ever moving object

In the latest marketing news, American Airlines has teamed up with MediaCom to utilise geofencing technology on a moving object for the first time. The airline wanted the campaign to drive awareness...
Read iTMunch's latest blog about reactive sharing on social media.

How to Use Reactive Sharing on Social Media to Your Benefit

Today, social media marketing has become an essential of digital marketing, which helps businesses reach millions of customers globally. Along with this, it helps you increase brand awareness, save costs, improve...
Indian Shopping Season with Amazon

Stocks to Bet On To Make the Most of the Indian Shopping Season

One of the most important retail spending events in India is the festive season that’s around the corner. If customers follow the festive season by spending a lot of money and...

Gmail to now inform your colleagues that you’re on vacation BEFORE they email you

Sending an email to a co-worker without realizing that they are on leave can be a disaster for everyone involved. To avoid this, Google has come up with yet another tech...

Amazon increases its in-store pickup service, Counter, to thousands of added stores

Amazon Counter, the online retailer’s in-store pickup choice that started this summer at 100+ Rite Aid locations in the U.S., is soon expanding.  The company declared today the service would reach thousands...

What You Can Learn From Amazon’s Customer Strategy?

Today, the Internet has become a marketplace for businesses all over the globe to conduct a wide diversity of services, while selling different products. While this market can be entered by...

Uber lays off another 350 over Eats, self-driving and other departments

Uber has recently laid off about 350 employees over a variety of teams within the company. This indicates what the firm says is its third and last phase of layoffs of the...

NFL & TikTok Announce Multi-Year Partnership

The National Football League (NFL)  and the viral social video app TikTok announced a multi-year partnership. This partnership is created to bring NFL's content to their worldwide fans, just in time of...

Uber Receives Temporary Two-month License Release in London

London's transport control, TfL, has granted Uber a temporary release to continue working in the UK capital. The ride-hailing giant's present provisional license expires tomorrow. But there is no restoration to...
Reddit launches ‘News’ tab

Currently in beta-testing, Reddit launches ‘News’ tab

Trending in the latest tech industry, Reddit announced the launch of its “new” tab into beta this week. The company decided on this expansion because some alpha version got shipped to some...
email marketing tools

6 Email Marketing Tools to Improve Your Marketing Campaign

With so many different ways to reach customers, many marketers often wonder, is email-marketing still worth it? The answer is yes. According to a report by Entrepreneur, an individual receives around...

Popular posts

Google is obtaining Fitbit for $2.1 billion

Only days after it was reported that Google was close to purchasing Fitbit, Google and Fitbit now verified the purchase. Google will spend $7.35 per...

Hulu eventually begins support for downloads, initially to ad-free viewers

Hulu is ultimately combining downloads to its streaming service, years after Netflix and Amazon Prime Video have done the same.  The company had assured over...

Slack investor Index Ventures supports Slack contender Quill

Slack had designed a new solution for workplace communication, which had been imitated by many, even Microsoft.  But the product, which is intended to help...

Yext Answers assists businesses to produce better site search

Yext supports businesses manage their appearance on the search and across the web, with the launch of Yext Answers. It is also supporting them to...

Spider eyes encourage a new type of depth-sensing camera

As robots and gadgets proceed to permeate our everyday lives, they frequently need to see in 3D. But as evidenced by the cut in your...